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Designing Brands

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40,00

An exploration into the art of shaping modern brand worlds with rationality, thoughtfulness, and intuition.

Hardcover: 272 pages / English / 26 x 21 cm

In stock

Description

In Designing Brands, the Creative Voyage team provides a backstage view into eight studios who produce some of the world’s most captivating visual identities. Alongside these independent agencies’ greatest projects, the book features in-depth conversations with their leaders and collaborators. This select group of industry experts shares intimate details about their processes and the art of creating with rationality, thoughtfulness, and intuition.

Designing Brands is split into chapters—discovery, direction, typography, illustration, photography, design, digital, and physical—based on the essential elements of this creative practice. But at its heart, the book is about community and the designers, strategists, animators, illustrators, stylists, photographers, and tastemakers who combine forces to bring brand universes to life.

 

 

 

 

 

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Additional information

Weight 1411 g
Dimensions 26 × 21 × 2,5 cm
Format

Hardcover

ISBN

9783967041224

Number of pages

272

Year of Publishing

2023

In stock

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